37% penetration – this means that out of all internet users globally (50% penetration), around 80% have accounts on social media. Thus, it is a highly important channel of communication for companies and organizations, as active community that communicates with the brand brings measurable benefits.
We create short and long term social media communication strategies for companies, organizations, and brands. We also offer suggestions for strengthening brand’s identity, choosing the right topics and channels for communication, and what results should be expected.
We communicate with target audience about their needs, appealingly introduce brand’s offers, create unique content, foster the growth of the community, engage users to become loyal brand ambassadors. We prepare weekly/monthly/annual content plans on chosen social media platforms: Facebook, Instagram, LinkedIn, Google+, YouTube, Twitter, and others.
We create visual identity: design of social media accounts, content, and a respective voice of communication. This allows the brand to stand out from the fast-moving environment of constant news flow. We will happily share our resources of photo, video, and other means of visual content in case companies decide to continue the communication themselves.
We will arrange advertising on social media, adapt the design, video content, and copywriting for a suitable advertising format. We will optimize, administrate, and observe the results in order to achieve goals for each campaign.
We will prepare a visual report, comparing achieved results with the initial goals. We will make propositions for further communication, as well as prepare further steps for developing and improving the project.
We organize trainings for companies and organizations. During the trainings, we will provide all the information needed to incorporate social media to the publicity strategy. This includes creating social media accounts and managing them, producing content, administrating advertising and achieving actual goals on social media.
We are happy to consult and look for the best solution together, so, if you have any questions, would like to discuss anything, or receive an offer: